Used TrueDelta.com's car price comparison tool to compare the Fiesta and Mazda2, now that prices for the latter have been released. The Mazda generally lists for less, but the Ford's additional features, styling, power, and economy easily compensate.
My analysis:
Ford Fiesta vs. Mazda2 price and features comparison
To run your own price comparisons:
Car price comparisons
My analysis:
Ford Fiesta vs. Mazda2 price and features comparison
To run your own price comparisons:
Car price comparisons